Nowadays there are a large number of cat foods on store shelves, differing in different compositions and prices. To provide the animal’s body with all the necessary nutrients, it is recommended to purchase products of at least super premium class. Complete, balanced VIP-level diets are produced by the company Aplaus. Cat food from this brand does not contain GMOs, synthetic preservatives, or dyes, and is therefore approved by many veterinarians.
Manufacturer
Applaws food is manufactured by MPM Products Limited (MPM stands for Making Pet Food Matters). By business standards, this company is still very young: it was founded in 2002 by John Kinsey, Roger Coleman and Roger Wood. Dissatisfied with the quality of dog food produced at that time, they decided to try to improve the situation on the market on their own and create their own unique product.
The first “samples” went on sale in 2006 and were initially distributed through a specialized UK network, but over time they entered the general market and became very popular. In 2013, the 100 millionth jar of wet food was sold.
The head office is located in Manchester, with representative offices in the United States of America, Russia, and Australia. Factories are built in more than 50 countries around the world. The company's products have received several awards.
In addition to Applaws, the company sells Encore and Reveal food, and Nature's Calling litter.
The company is strict in its selection of ingredients (all of them are suitable for human consumption). Meat is grown on environmentally friendly farms, and the same goes for fish. No animal experiments are performed.
What kind of food?
The recent trend towards creating holistic foods has pushed many super premium foods beyond the competition. Applaus is just such a case.
The food is produced by MPM Products in the UK. Applaws guarantees an exclusively natural composition of all components, balanced and harmonious. The food allows you to take care of not only healthy, but also tasty nutrition for your beloved cats. After all, the line includes over a dozen different options for dry and wet food.
Range
The Applaws range of dry food looks like this:
- with chicken fillet (there are options for kittens, adults and older cats);
- with chicken and duck meat;
- with chicken and lamb;
- with chicken and salmon (quickly digested, does not overload the kidneys and liver, supports a healthy immune system);
- with ocean fish and salmon (it contains a lot of protein (fresh white fish, whitefish, fresh salmon, hydrolyzed), minerals and vitamins.
Added E1705 Enterococcus faecium cernelle 68 as an aid to intestinal microflora. Taurine - 2000 mg\kg, Omega-3 - 3%, raw ash - 10%).
Applaws treats:
- with beef;
- with Chiken;
- with tuna;
- with mackerel;
- with fish sauce.
Packaged in soft bags of 30 g or in plastic jars.
The treats do not contain a single gram of sugar, making them safe for teeth and gums.
Applaws canned food for older cats is also on sale, i.e. animals that have passed the age of 7 years. Offer your pet a delicious mix of salmon and tuna in a delicious jelly, or tuna with sardines, or soft chicken fibers, and we assure you that your cat will be satisfied.
What food to replace Applaws
Unfortunately, you can’t just buy holistic food when needed. Selecting, ordering and shipping the product to your home can take a long time (a week or more). In addition, not every cat owner has financial stability. For these reasons, it is often necessary to replace favorite and familiar foods with more convenient (affordable) options. Applaws cat food can be replaced with products of almost all classes:
- premium: Eminent, Royal Canin, Animonda, etc.;
- super premium: Arden Grange, Dukes Farm, Profine, Savarra, etc.;
- holistic: Gina Elite, Nutram, Go!, Now, etc.
Veterinarians do not recommend replacing good food with budget rations. If you have already decided on a replacement food, transfer your cat to the new menu gradually. Usually, to do this, new foods are gradually introduced into the daily diet, reducing the amount of old ones. Within a week or two, the cat will be completely switched to the new food.
Table: feed to replace Appleus
| Class | Type of feed | Name | Flavors | Protein | Protein source | Unwanted Ingredients | Price |
| Premium | Dry | Eminent | Salmon, chicken | Up to 34% |
| Corn | From 650 rubles (2 kg) |
| Dry and wet | Royal Canin | — | Up to 38% |
| Yeast and its by-products | From 1300 rubles (2 kg) | |
| Wet | Animonda |
| Up to 12% |
| Not specified | From 84 rubles (100 g) | |
| Superpremium | Dry and wet | Dukes Farm |
| Up to 35% |
| — | From 350 rubles (300 g) |
| Dry | Profine | Chicken, turkey or salmon with rice | Up to 37% |
| Brewer's yeast | From 240 rubles (300 g) | |
| Arden Grange | Potatoes with white fish, chicken or salmon | Up to 31% |
| Peas and products of their processing | From 400 rubles (400 g) | ||
| Savarra | Lamb with rice, turkey or duck | Up to 30% |
| Brewer's yeast, peas | From 1200 rubles (2 kg) | ||
| Holistic | Dry and wet | Gina Elite |
| Up to 33% |
| Peas, corn, yeast | From 500 rubles (1 kg) |
| Dry | Nutram | Chicken, turkey | Up to 36% |
| Lentils, peas, quinoa | From 1200 (1.8 kg) |
Photo gallery: Applaus replacement food
The manufacturer of Profine food claims that it is a hypoallergenic food that does not contain vegetable proteins.
Gina has premium food, and Gina Elite is a separate line of the brand (super premium)
Go! is a holistic food that has recently begun to appear on the shelves of pet stores
Now is a Human Grade food containing fruits, berries, vegetables, probiotics and prebiotics
The composition of “Savarra” is not described in detail, there are no percentage indicators, but it does contain fresh meat
Rare ingredients are used in the production of Nutram food: chicory, rapeseed oil, butternut squash, etc.
Royal Canin is one of the most popular brands among veterinarians (many veterinary options)
Compound
- meat and meat ingredients (chicken, beef, lamb, duck);
- offal (liver, hearts);
- fish and fish ingredients (white fish, herring, whitefish, salmon, tuna), hydrolyzed protein, seafood (shrimp);
- chickpeas, lentils, peas, rice;
- fats and oils (fish, chicken, fish sauce, coconut oil);
- beet pulp, cellulose plant fibers - fiber to stimulate peristalsis;
- brewer's yeast - well absorbed by the cat's delicate stomach, serves as a source of mannan-oligosaccharides and probiotics, and has a beneficial effect on intestinal microflora;
- cellulose fiber - supposedly for better passage of food, but its quantity is too small (only 0.03%), in addition, this is not the best quality option;
- extracts of herbs and plants or dried and crushed parts, vegetables, berries, fruits (yucca Schidigera, rosemary, citrus fruits, spinach, tomatoes, cranberries, apples, pears, alfalfa, potatoes, broccoli, seaweed, celery, potato starch, thyme);
- vegetable gelling agent;
- useful nutritional supplements (minerals, vitamins).
Expert opinion
Dusheba Vera Ivanovna
In 2010, she graduated from the Moscow State Academy of Veterinary Medicine named after K.I. Scriabin with honors, specializing in veterinary medicine. I regularly attend veterinary conferences, congresses, and webinars.
If your pet only eats dry food, he will need to drink more than an animal with a natural diet. Make sure that your cat has access to clean water at a comfortable temperature around the clock. Otherwise, problems with the stomach and kidneys will begin.
Feeding recommendations
It is recommended to feed the animal regularly with this cat food. The daily rate depends on the type of product, body weight and age of the cat. Daily dosage for dry food (it is divided into several feedings):
- with a pet weighing 3-4 kg - from 25 to 40 g per day;
- with a body weight of about 5 kg - 40-60 g per day;
- from 5 to 8 kg - 60-100 g per day;
- for kittens up to 4 months old - no more than 55 g, from 4 to 6 months. - no more than 70 g.
The daily amount of wet food should be determined by the directions on the product packaging. The amount of food recommended by the manufacturer should be divided into 2-3 feedings. The unfinished portion should be immediately put into the refrigerator, and then be sure to be warmed to room temperature in a microwave oven.
Dry food should not be mixed with natural food, as digestive problems may occur. Clean water should be freely available to the animal and changed daily.
Advantages and disadvantages
- The percentage of meat ingredients is high. This is good news: after all, cats, as predators, need a lot of protein, and not vegetable protein (which many foods “sin” with), but animal protein. It is well absorbed and beneficial to animals.
- No corn, soy or wheat ingredients. These ingredients are added to increase weight, but not for benefit: they are strong allergens, in addition, they cause diabetes, obesity, and problems with the gastrointestinal tract. and metabolism.
- The food is rich in vitamins, minerals and other beneficial substances.
- Only plant preservatives are used: rosemary, citrus fruits, tocopherols.
- There are no genetically modified products, chemical colors or flavor enhancers, no traces of medications or hormones.
- Added natural flavors - chicken gravy.
- The line can be called wide: it contains both dry granules and wet canned food, and treats.
- Applaws food is not so easy to buy at a regular pet store. However, ordering online is not a problem.
- The price tag cannot be called small either.
- It still happens that distributors put old labels on updated packages that contain translation errors.
- The manufacturer claims that its food is completely hypoallergenic (Naturally hypoallergenic), but it still cannot be considered as such: it contains eggs, which are not hypoallergenic ingredients.
Get acquainted with interesting cat breeds with the help of our encyclopedia: British Longhair, Tonkinese, Elf.
Customer Reviews
According to cat owners who feed them Applaws, a high-quality holistic food, their animals do not experience stool problems or allergic reactions. The undoubted advantage of the product is its composition, which includes natural ingredients that have a positive effect on the health of your pet.
I have been feeding my cat Applaus dry food for 4 years now. She eats it with pleasure. The animal is always in a good mood, has high physical activity, has a shiny coat, and normal bowel function. Very pleased with the quality of the product.
Marina, Perm
Applaws is an elite food consisting of high quality products. I feed it to my Scottish kitten. He eats it willingly. There are no negative reactions observed. I purchase products from the Kitten line and soak the croquettes in water before feeding.
Ekaterina, Moscow
I have been feeding my cat dry food and Applaus canned food for 4 years now. It contains a large percentage of meat, as well as all the vitamins and microelements necessary for animal health. The pet likes this diet, and it looks great in appearance: its coat is shiny, its weight is appropriate for its age.
Victoria, Krasnodar
For a long time I couldn’t find good food for my British cat.
I purchased premium products, but after it the animal had either intestinal upset or blood appeared in the urine. I saw a lot of positive reviews about the Applaus product on the Internet and decided to buy it for an experiment. The pet really liked this food, the stool is normal, there are no allergies. From now on I will only buy this. Lyudmila, Ekaterinburg
Applaws cat food: Its composition and reviews + Photos and Videos
Standing in front of a shelf in a store, you can spend a long time choosing food for your pet. In order to buy suitable food, you need to know its composition and the needs of your pet. In this article I will take a closer look at Applaws brand food.
I will consider its composition and reviews from customers and veterinarians. I will indicate the official website of Applaws feed, and also reveal the secret of who its manufacturer is.
Applaws food is produced by the British company MPM Products USA Inc. This food entered the market not so long ago in 2009, and in such a short time it has gained love and respect among breeders and their pets.
On the official website https://www.applaws.co.uk you can find detailed information about the varieties and composition of Applaws food. The only negative is that the site does not support the Russian language, you will need knowledge of a foreign language.
For restricted feeding
The company does not produce lines for restricted feeding. Applaws cat products contain essential vitamins and nutrients. It is suitable for all pets, including sterilized and neutered ones, since, in order to avoid excess weight, they need a complete diet, which contains a minimum of carbohydrates.
Canned
Some owners have a negative attitude towards the lack of specialized Applaws food intended for this category of animals. However, each organism is individual and it is not a fact that after surgery a cat will be given food specifically for sterilized pets.
For cats prone to allergic reactions, the best option is fish-based dry granules. This product contains no chicken meat at all; the only source of animal protein is natural fish fillet. Vegetable protein is represented by lentils and chickpea flour. Reviews from veterinarians confirm that the composition of this Applaws food is suitable for pets with a sensitive digestive system.
