Applaws cat food: reviews, composition analysis, price

What will you learn from the article?

1. History of Applaws Cat Food
2. Types of Applaws brand food
3. Benefits of Applaws Cat Foods
4. Disadvantages of Applaws food
5. Reviews from cat owners and veterinarians
6. Prices

It's good to be a loved cat. Kissed, caressed and most, of course, priceless. Fat, imposing, lazy and doing nothing. For you - all the blessings of the world and the master's love, for you - the best cats, expensive shampoos and elite food. There is only one problem that torments such a darling of fate - this is the problem of choice! How to choose the best from the best? To begin with, it’s better to find out about it. In this material we will talk about Applaws VIP level cat food.

History of Applaws Cat Food

Applaws cat food was presented for the first time only in 2009. In a short time, his reputation soared to unprecedented heights. The debut of the elite food is applauded by veterinarians and owners, and pets vote with their cleanly licked bowls. Of course, the best nutritionists from the British Institute of Nutrition participated in the creation of this food! All products of this brand comply with the quality regulations of the United Kingdom of Great Britain. The creators of super premium food expressed their concept with the succinct phrase “Everything is only natural and high quality!”

Advantages

Applaus series feed:

1. Made from natural products, therefore they are hypoallergenic.
2. 80% of the protein in the diet comes from animal ingredients.
3. Most feed products do not contain grains. Starch from grain feed enhances fermentation processes in the intestines and may contain allergens.
4. A large number of biologically active natural components - algae, brewer's yeast, beet pulp. Antioxidants and essential carboxylic acids come from salmon oil tocopherols.
5. Microelements and vitamins come from guaranteed supplements.
6. To normalize digestion, symbiotic E 1705 is used. Methionine comes from a synthetic drug. The source of Taurine is the dark muscle of the chicken.

Types of Applaws brand food

The variety of cat food from the Aplaus brand will amaze even the sophisticated cat gourmet. The range of flavors is very diverse, and there are many forms of release.

Applaws dry food is available in packs of 400 g, 2 kg and 7.5 kg and is graded by age:

• for kittens and pregnant cats, special grain-free food “Chicken + Vegetables” in a ratio of 80:20 is suitable;
• A separate series of dry food is available for adult cats (1-6 years old). The proportion of protein and carbohydrates is the same for Applaws (80:20), but there are many more flavor combinations. Here, the menu already includes salmon, duck, and other gastronomic delights;
• For elderly cats (from 7 years old), Applaws offers dry food rich in vitamins that qualitatively improve the standard of living of an elderly pet.

Wet food is presented on the shelves in cans and bags.

Applaws canned food comes in 156g and 70g cans. Chicken breast and pumpkin, meat and cheese, mackerel and sea bass... the problem of choice is becoming more acute! For purring pets, there are also canned goods with pieces of meat in jelly (70 g each), economical sets of canned food (8 pieces, 70 g each) and the most delicate pates (100 g each).

Manufacturer

Applaws food is manufactured by MPM Products Limited (MPM stands for Making Pet Food Matters). By business standards, this company is still very young: it was founded in 2002 by John Kinsey, Roger Coleman and Roger Wood. Dissatisfied with the quality of dog food produced at that time, they decided to try to improve the situation on the market on their own and create their own unique product.

The first “samples” went on sale in 2006 and were initially distributed through a specialized UK network, but over time they entered the general market and became very popular. In 2013, the 100 millionth jar of wet food was sold.

The head office is located in Manchester, with representative offices in the United States of America, Russia, and Australia. Factories are built in more than 50 countries around the world. The company's products have received several awards.

In addition to Applaws, the company sells Encore and Reveal food, and Nature's Calling litter.

The company is strict in its selection of ingredients (all of them are suitable for human consumption). Meat is grown on environmentally friendly farms, and the same goes for fish. No animal experiments are performed.

Benefits of Applaws Cat Foods

Reviews from veterinarians about Applaws cat food are positive - experts strongly recommend grain-free food in cases where a reaction to gluten is observed. The absence of allergenic grains such as corn, soy or wheat is the obvious and main advantage of Aplaus brand cat food.

What else, besides grains, will a cat not find in this food? Artificial colors, flavors, sugar, preservatives and carbohydrates in large quantities.

But in proper abundance they are found in:

• meat (about 80%);
• brewer's yeast, an excellent source of B vitamins;
• berries and herbs beneficial for the genitourinary and digestive tracts;
• taurine, an amino acid important for heart and eye function;
• fatty amino acids.

Compound

• meat and meat ingredients (chicken, beef, lamb, duck);
• offal (liver, hearts);
• fish and fish ingredients (white fish, herring, whitefish, salmon, tuna), hydrolyzed protein, seafood (shrimp);
• chickpeas, lentils, peas, rice;
• fats and oils (fish, chicken, fish sauce, coconut oil);
• beet pulp, cellulose plant fibers - fiber to stimulate peristalsis;
• brewer's yeast - well absorbed by the cat's delicate stomach, serves as a source of mannan-oligosaccharides and probiotics, and has a beneficial effect on intestinal microflora;
• cellulose fiber - supposedly for better passage of food, but its quantity is too small (only 0.03%), in addition, this is not the best quality option;
• extracts of herbs and plants or dried and crushed parts, vegetables, berries, fruits (yucca Schidigera, rosemary, citrus fruits, spinach, tomatoes, cranberries, apples, pears, alfalfa, potatoes, broccoli, seaweed, celery, potato starch, thyme);
• vegetable gelling agent;
• useful nutritional supplements (minerals, vitamins).

Dusheba Vera Ivanovna

In 2010, she graduated from the Moscow State Academy of Veterinary Medicine named after K.I. Scriabin with honors, specializing in veterinary medicine. I regularly attend veterinary conferences, congresses, and webinars.

If your pet only eats dry food, he will need to drink more than an animal with a natural diet. Make sure that your cat has access to clean water at a comfortable temperature around the clock. Otherwise, problems with the stomach and kidneys will begin.

Reviews from cat owners and veterinarians

Reviews of Applaws cat food confirm the main thing - no side effects have been identified from frequent feeding of Applaws. Cats, cats, kittens and elderly cats eat it with pleasure.

Maria : “I read about Applaws a long time ago, but it was not sold in Russia, I had to buy it in Finland. But then it appeared here and I immediately ordered a 2 kg package. I was terribly worried about whether there would be food, whether problems would start... It turned out that I worried in vain. He eats food well, the coat is smooth and shiny, the stool is the same)).”

Marta_69 : “Sometimes it seems to me that my pets eat better than I do... In the absence of their usual food, I decided to buy them Applaws canned food to try. When I opened the jar, I was simply amazed by the aroma - it smelled amazing! And the appearance of the food was impressive - these were real pieces of meat, and not compressed pellets like in cheap food. Two hands behind the Applaws, and mine with two tails!”

Igor Petrovich : “I don’t see any difference in grain or grain-free food if the cat is not allergic to the first. Because carbohydrates are present in both cases. But the presence of meat makes me and my cat Boris happy. There is a lot of meat in this food, it is natural - and what else do two bachelors need for dinner? Just so that you don’t have to cook... Boris is lucky!”

By age category

Kittens need nutrition that will promote their full growth and ensure the proper development of all organs. Older animals need easily digestible food that does not burden the digestive system. Manufacturers of Aplaus food took these features into account and developed a recipe suitable for cats of different ages.

Kitten Chicken food for kittens with chicken contains a large amount of phosphorus and calcium, selenium and zinc. The first two elements contribute to the formation of bone tissue, the rest are antioxidants. In addition, the composition contains methionine, which is involved in the formation of claws and fur. You can also offer your kids food KittenTunaс with tuna.

For older pets over 8 years old, there are products labeled Senior Cat Chicken . It is based on more than 75% chicken meat and a low percentage of carbohydrates. This composition helps maintain the muscle mass of an older cat at the desired level. The food is easily digestible, enriched with iodine and zinc, which promote regeneration processes and strengthen the immune system.

Canned food in jelly

There are five flavor variations in total. The percentage of components is indicated. In first place are:

• chicken 56%;
• chicken breast 56%;
• mackerel 56%;
• sardines 56%;
• tuna meat (in English tuna whole meat - literally whole tuna meat) 56%.

As you can see, the first ingredient is in decent quantity. Unspecified names like “chicken” or “mackerel” are a little confusing, but it is what it is.

Added additional ingredients:

• mackerel 4%;
• mango 6%;
• sea ​​bream 4%;
• shrimp 4%;
• seaweed 4%.

And also the addition of vegetable gelling agent, or vegetable gelatin. On the official website, in the description of the product, it is written that human grade carrageenan (meaning suitable for human food), obtained from algae, has been added as a gelling agent, and the composition contains vegetable gelatin. Either both ingredients are there, or it's a mistake. But it would be better if there was no carrageenan. Although it is an EU-approved supplement, its excess in the body can cause inflammatory bowel disease.

Guaranteed Analysis

• Crude protein: 10% to 14%.
• Crude fat: 0.1% to 1.0%.
• Fiber: 0.1-1%.
• Ash: 1-3%.
• Humidity: 85% (mostly) – 84%.

Conclusion

Although, unlike the previous food, the composition indicates the percentage, which is a definite plus, we are a little confused by common names like “chicken”, as well as the presence of carrageenan. Canned food is not complete; it is better to use it only as a supplement to the main diet.

Feeding recommendations

The average daily intake is indicated by the manufacturer on the packaging and varies depending on the type of food, as well as based on the weight and age of the animal. The dosage is divided into two doses and on average is (g/day):

• cat weighing up to 4 kg – 25-40;
• about 5 kg – 40-60;
• 5-8 kg – 60-100.

In spiders
, Kittens up to 4 months old need no more than 55 grams of food per day. From 4 to 6 months – up to 70 g. By the age of one year, the dosage should correspond to the feeding standards for adult animals.

Pots with aspic

This amazing-looking dish consists of pieces of meat, laid in layers and filled with jelly. The packaging, as in the previous food, is transparent, there is no percentage. There are only 6 variations, in which the first place is given to:

• tuna;
• chicken.

Add aspic:

• mackerel;
• carrots and green peas;
• pumpkin;
• lamb;
• shrimps;
• anchovies.

It also contains carrageenan.

Guaranteed Analysis

• Crude Protein: 8% (mostly) – 13%.
• Crude fat: 0.01% to 1.0% (mostly 0.05%).
• Fiber: 1%.
• Ash: 3%.
• Humidity: 85%.

Conclusion

The food is practically low-fat and will not harm the cat’s waist. From the claims the same common names, carrageenan, transparent packaging.

Pots of broth

I would like to note that the tuna pots have a Dolphin friendly symbol on the packaging.
It is known that tuna and dolphins often stay together - they have the same hunting grounds, and often dolphins end up in nets along with unlucky tuna. This badge ensures that no dolphins were harmed in the making of the canned food. The pots have interesting packaging that allows you to see the contents. However, it is not known how well such transparent packaging preserves the product.

It is an additional food, there is no percentage. At the first place:

• chicken;
• sardines;
• tuna;
• tuna fillet.

Additional flavoring ingredients:

• fish and chicken broths;
• tuna caviar or milk (eng. roe);
• rice;
• mackerel;
• crab;
• shrimps;
• duck.

Guaranteed Analysis

• Crude protein: 11%.
• Crude fat: 0.5% to 1.0% (mostly 1.0%).
• Fiber: 0.5%.
• Ash: 0.5-1%.
• Humidity: 84-86%.

Conclusion

I have two impressions from the packaging: on the one hand, the contents are visible, and this is great, on the other hand, it is not clear how well the product is preserved in it. The ingredients have the same complaints as other Applaws canned foods - names without indicating the product category.

Spiders in jelly

Six delicious options, there is a percentage. The main ingredients are:

• chicken breast 55%;
• tuna meat 55%.

These two ingredients are exhaustive and indicate the excellent quality of the food. Additional Ingredients:

• beef 7%;
• lamb 7%;
• chicken liver 7%;
• salmon 7%.

Already more modest, general names that do not give us an idea of ​​what specific parts of beef and lamb were used for production. Vegetable gelatin or carrageenan is also added to the food.

What’s interesting is that the last ingredient is water, and its amount varies from 35.5% to 44%, mostly 37%. But for some reason, water was placed not in second place, according to its mass fraction, but in last. One might suspect marketing games, although on the other hand, the percentage is still indicated.

Guaranteed Analysis

• Crude protein: 12.5% ​​to 15%.
• Crude fat: 1%.
• Fiber: 1%.
• Ash: 1%.
• Humidity: 82-84%.

Conclusion

We like these spiders better because of their “first fiddle” in the form of chicken fillet and whole tuna. However, we are slightly disappointed that the second largest mass fraction of water was not in second place, but in last place. Well, it would be better without carrageenan.

Pate in lamisters

A delicious-smelling (I tried it myself!) pate, positioned as a complete product. There is a percentage of components. There are only 3 flavors, and in the first place in all variants is chicken without specifications, whose mass fraction is 35-39%. It is supplemented by:

• pork 23-27%;
• turkey 4%;
• salmon 4%;
• trout 4%;
• lamb 4%;
• fish 4%.

And they contain vitamins and minerals everywhere. Only vitamin E, copper sulfate and zinc sulfate are listed as additives. The calcium-phosphorus ratio is not specified.

Guaranteed Analysis

• Crude protein: 10%.
• Crude fat: 5.5%.
• Fiber: 0.2%.
• Ash: 2.3%.
• Humidity: 82%.

Conclusion

It's good that the pate does not contain carrageenan or preservatives, but all its ingredients are not specified. The calcium-phosphorus ratio is unclear. As a main food, with caution, as an additional food - for the health of cats.